We have posted the introduction to our new ongoing series on eKaiserInsuranceSucks.com, How to recognize Kaiser PRBS?. It begins:
The purpose of this web site is to chronicle and explore Kaiser Permanente’s latest internet advertising and social media PR campaign for eKaiser Insurance (see press release). We will also detail some of the problems at Kaiser, to foster a better understanding of our reasons for starting this campaign, and for choosing Kaiser as our primary example.
We believe in corporate transparency in general and especially in transparency in health care, and we are very concerned by the attempts of corporations like Kaiser to exploit social media and the internet for their twisted PR purposes. We run two web sites that are critical of Kaiser and we resent the attempt to manage and analyze what we’re doing, so it can be ‘countered.’ The truth isn’t something that should be strategized out of existence; it just is.
Head on over and read the rest, and help get the word out about Kaiser.
Kaiser Thrive Exposed would like to personally thank Dr. Geoff Galbraith - Kaiser Permanente Care Management Institute board member; and Vice President, Hawaii Permanente Medical Group, Quality Improvement Management - for inspiring us to create this website. Did we make it into the top 5?
someone who pays kaiser about 500 dollars a month to kaiser says there are thousands of decent doctors working for them so what is the problem. well i guess she needs to wait till she/he really gets sick and find out how they are for profit.
do you have a suggestion?
may you can add a feature on your site that one could send your site/sotry to others.
It isn’t impossible to get good care at Kaiser and I’m sure it is true that there are many excellent doctors. Even a bad doctor won’t screw up every time, and most illnesses clear up on their own without any intervention from a doctor at all (one physician told me 95%).
There are a few problem areas:
1. Pressure to contain costs leads to underdiagnosis and undertreatment. If you are one of the 95% that’s not necessarily a problem. If you’re one of the 5% it could mean the difference between life and death.
2. Kaiser never addresses complaints honestly or fairly when something does go wrong.
Kaiser itself says it best (quoted from the internal Kaiser Reputation Management document):
To answer your other question, at the bottom of every post there is a “Share This” link, for social bookmarking and emailing.