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Kaiser Permanente Thrive Exposed

Currently browsing posts found in May2007


New Kaiser Permanente Thieves ad parody

May 26th, 2007 at 8:16 am » Comments (8)

Enjoy this parody of one of Kaiser’s new animated Flash Thrive ads that has been appearing in Yahoo mailboxes everywhere:

Refresh the page to replay the animation.
If you can’t play the Flash animation, try the YouTube version:

An animated gif version can be found here: larger file — smaller file
Please feel free to copy, share, and email [...]



An introduction to PRBS?

May 23rd, 2007 at 9:39 am » Comments (2)

We have posted the introduction to our new ongoing series on eKaiserInsuranceSucks.com, How to recognize Kaiser PRBS?. It begins:
The purpose of this web site is to chronicle and explore Kaiser Permanente’s latest internet advertising and social media PR campaign for eKaiser Insurance (see press release). We will also detail some of the problems at Kaiser, [...]



George Halvorson: “We really did screw up”

May 18th, 2007 at 1:41 pm » Comments (5)

[...] It should be noted that although Halvorson admitted that Kaiser screwed up, they have behaved just as despicably in the handling of the investigation and lawsuits as they always do. The fact that the only people who were fired from the program were those who tried to advocate for the patients, reveals the huge discrepancy between what Kaiser says and what they do. [...]



Kaiser OKs end to patient dumping

May 16th, 2007 at 4:15 am » Comments (7)

Kaiser accepts patient-dumping settlement
The pact could resolve suits filed against the HMO after a woman was left wondering on skid row.
By Richard Winton and Cara Mia DiMassa
Los Angeles Times Staff Writers
LOS ANGELES — Kaiser Permanente has agreed to a first-of-its-kind settlement aimed at ending the practice of patient dumping by requiring the HMO to establish [...]



Introducing eKaiser Insurance Sucks.com

May 11th, 2007 at 12:58 am » Comments (21)

In its latest press release, Kaiser Permanente reveals plans to command and conquer the internet by squandering piles of member money on every tawdry PR trick in the book. Is anyone else as sick of being managed and manipulated by corporate strategists as we are?
We’re calling our new campaign Murder by PRBS?, and we’re [...]



Kaiser defies medical board, stalls malpractice investigation

May 10th, 2007 at 6:40 pm » Comments (7)

From the Orange County Register:
Kaiser Permanente in Anaheim defies Medical Board
The state is investigating possible malpractice by a physician in Anaheim, but the hospital won’t release patient names without a court order.
By BLYTHE BERNHARD
The state attorney general wants to force Kaiser Permanente Medical Center in Anaheim to release the names of two patients who [...]



Non-Profit Kaiser poster child for health insurance rate regulation

May 5th, 2007 at 7:21 pm » Comments (6)

From the Contra Costa Times:
Kaiser net income, revenue surge
Kaiser Permanente on Friday reported sharp increases in both net income and revenue for the quarter.
The nation’s largest health maintenance organization saw its net income rise 56 percent to $698 million, from $448 million last year. Operating revenues increased 9 percent to $9.4 billion.
Kaiser said it needs [...]



Kaiser says it ignores online critics

May 3rd, 2007 at 11:34 am » Comments (11)

Updated 5/5/07 with more log data in the comments.
Gee, it’s a good thing Kaiser says it isn’t paying attention, because otherwise we might wonder why Buzz Logic, Edelman PR, Campbell-Ewald and Digital Impact (all highly overpaid Kaiser “image consultants”) have been spending so much time around here (or trying to anyway). One day we [...]